"As the official timekeeper of the metaverse, we're playing with the concept of time and merging analog technology with a digital world within one of the world's most popular multiplayer online games, Fortnite. Vice President, Brand & Creative at Timex Group. The challenge has players competing in multiple races against time – in a watch-infused virtual world where watches symbolize empowerment by providing players with additional speed and powers that give them a competitive edge."Timex has been a disruptor for nearly 170 years, we have history in the unexpected," says Shari Fabiani, Sr. 10, 2022 /PRNewswire/ - Today Timex®, the #1 selling watch brand*, launches a unique and interactive experience that will have players ready to "Race Against TimeX" in Fortnite®, one of the most popular video games in the world. The #1 Selling Watch Brand In The US Gamifies TimeAnd Becomes First Watch Brand To Have A Dedicated Island In Fortnite CreativeMIDDLEBURY, Conn., Nov.
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